Articles about Business Case

Our current economic climate has done little to inject new technology into most companies other than standard equipment replacement. But as we slowly pull ourselves out of the morass, opportunities abound for new technology adoption, and most with the added bonus of a solid business case. Continue Reading »

There are two categories of in-depth analysis required when determining which multidomain master data management (MDM) arch Continue Reading »

What do CTOs know about customers and end users that marketers – especially “social marketers” – don’t know? Some times a lot. Continue Reading »

If your job is defined by how well you master information technology for your company, then this is going to be the site for you. Continue Reading »

The typical CTO is in a very precarious situation. You see, the CTO generally comes from a technology background. Continue Reading »